Shop All

create high-performance eye effects—from classic to graphic—with this waterproof, longwearing marker that comes in inky-rich colors and lasts all day long. designed for unparalleled precision, ari’s go-to graphic liner is powered by flexible film formers for seamless single-stroke application and all-day comfort. the felt tapered tip deposits intense fluid pigments that lock onto lids without fading or feathering for maximum impact.

this botanical-charged eye balm is clinically proven to hydrate and visibly brighten skin. pomegranate & adaptogenic ginseng leave skin looking smoother, more conditioned, and healthier. the sensorial texture glides on seamlessly and melts in quickly - improving visible texture and fine lines while leaving behind a soft matte finish for a smooth makeup canvas.

our r.e.m. beauty x wicked elphaba makeup set delivers everything needed to create a full face look inspired by her magical and powerful presence. the liquid eyeshadow in an ozmazing emerald green with champagne pearl shade coats lids in lustrous color and the matte black olive green liner defines the lash line. apply the blush & lip stick for a sheer flush of luminous plum color that hydrates and top lips with the color changing lip balm to see the shade adjust from black to a rich plum that’s unique to you.

r.e.m. beauty x Wicked elphaba makeup set includes:

full size on your collar color changing lip balm in new shade black is this year's pink (black to berry)
full size at the borderline kohl eyeliner pencil in new shade not your basic witch (metallic olive-black shimmer)
full size midnight shadows liquid eyeshadow in new shade magic unleashed (forest green and champagne gold)
full size eclipse lip & cheek stick in  new shade destined to fly (deep berry with subtle plum red)

infuse cheeks and lips in silky hydration and a natural-looking flush that locks on and lasts long. powered by ultra-hydrating jojoba seed oil and antioxidant-rich grapefruit extracts, this multitasking innovation glides onto skin and melts upon application—depositing buildable, breathable color that feels weightless and leaves a luminous second-skin finish.

the first step to a luminous, lit from within complexion is this glow enhancing serum with crystal-like pigments formulated with peptides and hyaluronic acid. apply 1-2 pumps as the last step of your skin prep routine before makeup or mix in with your favorite complexion product for added all over glow.

your makeup bag can always use a backup blender. buy one dreamcloud blender and get one free. its soft, cushiony texture makes blending foundation, concealer, and more feel far more effortless.

level up your makeup application with our innovative next-gen beauty blending. the precision-driven sponge is a game-changer for custom, full-face coverage and an even, airbrushed finish. the multi-angled design is like having multiple sponges in one—going above and beyond to glide along contours and smooth on product, then stipple, blend, sculpt & fit into tight places. infused with antioxidant-rich ashwagandha, the cloud-like foam is designed to work with our sweetener foundation, as well as other liquid, cream & powder formulations.

your makeup bag can always use a backup blender. buy one dreamcloud blender and get one free. its soft, cushiony texture makes blending foundation, concealer, and more feel far more effortless.

elevate your makeup routine with a biodegradable sponge that delivers seamless precision, streak-free application & a smooth, airbrushed finish. the flying saucer-shaped design effortlessly glides onto skin: around the nose, into under-eye corners & along smaller, hard-to-reach contours to conceal, blend, sculpt & set in seconds. infused with ashwagandha, an antioxidant-rich herb known to help protect from environmental stressors, the cloud-like foam is designed to work with our sweetener concealer, as well as other liquid, cream & powder formulas.

create both glam and everyday looks with a curated selection of easy-to-apply 3D lashes. the high-quality, luxe lash fibers mimic mink lashes but are 100% vegan and cruelty-free, while the clear, flexible band provides a barely-there feel for all-day wearability. whether you prefer long and wispy or full and feathery, each unique style is perfectly blended, soft and fluttery & never choppy.

lip care that feels as good as it works. a sensorial lip mask that redefines lip care with an addictive, cushiony feel. unlike glossy balm, which delivers high-shine color and tint, this is a treatment-first formula designed to deeply nourish and hydrate lips. wear it whenever lips feel dry or depleted. throughout the day for instant comfort or as an overnight mask for an extra treat.

the texture is the first thing you'll notice: a silky, cushiony weight that coats lips in comfort the moment it touches them, delivering an instant wave of hydration that's soft and rich all at once. it's the kind of formula you'll find yourself reapplying just for the feeling.

lactic acid works to help gently resurface dry, textured lips for a softer, more even surface with continued use. a collagen-supporting tripeptide blend helps strengthen and smooth, while a moisture cloud of shea butter and botanical hydrators floods lips with deep hydration that lingers long after application. 

a sheer milky-pink wash of color adds a soft, natural tint to lips, while a delicious vanilla scent makes every application feel indulgent.

this lip mask features a collectible charm inspired by the dangerous woman bunny mask.

key ingredients:

• shea butter and botanical hydrators that hydrate lips

• lactic acid to help gently resurface lips

• tripeptide blend to help strengthen

forever boy and knew better glossy balm set. forever boy is a cool mauve with a shimmering pearl, and knew better is a near black plum that transforms to a warm fuchsia.

our bestselling glossy balm is a nourishing lip treatment that doubles as a high-shine tinted gloss powered by hydrating hyaluronic acid and replenishing super-fruit antioxidants. this innovative hybrid comes with a double-sided wand: the paddle side allows for seamless application while the opposite side hugs contours with utmost precision.